Volvo 740 was the 4-cylinder alternative to the Volvo 760. The exterior design was the same. Volvo 740 was a bit more common, not quite as luxurious as the Volvo 760. Over the years, the Volvo 740 was powered by a range of different engines, mostly 4-cylinder in-line units with or without turbochargers, and there were also 6-cylinder diesel variants.
The Volvo 760 became a turning point for Volvo Car Corporation, product wise and financially, and formed the basis for the continuation of the company. But it was an investment of gigantic proportions, SEK 3.5 billion. The whole idea behind it was that the Volvo 760 and all future derivatives were to keep up the sales during the rest of the 1980s and the beginning of the 1990s