With the Jeep Grand Cherokee Half & Half, Mopar brings to life an imaginative demonstration of the before and after of a Mopar-style makeover. A zipper graphic applied down the center of the vehicle, complete with an actual giant-size Mopar zipper attached to the front bumper, hints at the dual-identity of the Jeep Grand Cherokee Half & Half. One half is a perfectly fine 2013 Deep Cherry Pearl Coat stock Jeep Grand Cherokee Laredo; the other, a highly “Moparized” Grand Cherokee that illustrates what the vehicle can be when you have hundreds of thousands of Mopar parts and accessories to choose from to personalize your ride.
Even the wheels exhibit the unique “split-screen” effect of the Jeep Grand Cherokee Half & Half. The stock side carries standard 17-inch wheels, while the “Moparized” half of the vehicle is upgraded to 20-inch chrome wheels. Additional exterior improvements on the “Mopar” side of the vehicle carry out the crisp, cool look of the chrome wheels, with chrome on the mesh-grille insert, tube steps, mirror caps, hood air deflector and fog lamp bezels. A trailer hitch with wiring harness, front tow hooks, bright license plate frame, roof rack cross bows and luggage carrier complete the exterior.
Inside, the dividing line between stock and “Moparized” continues. The Mopar segment of the Jeep Grand Cherokee Half & Half is filled with Mopar accessories, including Grand Cherokee logo door-sill guards, a bright pedal kit, all-weather mats, cargo tray, cargo net, premium Katzkin Tuscany Leather interior and remote-start capabilities.
Jeep Grand Cherokee Half & Half will be present at the 2012 SEMA Show.